{"product_id":"shoe-dog-uk-465621400","title":"Shoe Dog (UK)","description":"\u003cp\u003e\u003cspan style=\"font-size: 14px;\"\u003eFresh out of business school, Phil Knight borrowed fifty \u003c\/span\u003edollars from his father and launched a company with one simple mission: import high-quality, low-cost running shoes from Japan. Selling the shoes from the boot of his Plymouth Valiant, Knight grossed $8,000 that first year, 1963.\u003c\/p\u003e\u003cp\u003e\u003cspan style=\"font-size: 14px;\"\u003eToday, Nike's annual sales top $30 billion, and its swoosh is more than a logo.\u003c\/span\u003e\u003c\/p\u003e\u003cp\u003e\u003cspan style=\"font-size: 14px;\"\u003eBut Knight, the man behind the swoosh, has always been a mystery. Now, in a memoir that's surprising, humble, unfiltered, funny and beautifully crafted, he tells his story at last. He recalls the foundational relationships that formed the heart and soul of Nike, and how together they created a \u003c\/span\u003e\u003cspan style=\"font-size: 14px;\"\u003ebrand, and a culture, that changed everything.\u003c\/span\u003e\u003c\/p\u003e","brand":"The House Of Books ","offers":[{"title":"Default Title","offer_id":67784268349608,"sku":"00124","price":15.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0797\/4024\/0040\/files\/3072822170_9774b0e1-8113-41e1-8800-0ac30f813ea9.jpg?v=1793452091","url":"https:\/\/thehouseofbookslb.com\/products\/shoe-dog-uk-465621400","provider":"The House Of Books ","version":"1.0","type":"link"}